Pathways Resource Library

Communications and marketing are critical in the effort to transform the nation’s degree-centric postsecondary model to an incremental credentialing system. To support such a major transformation, communications and marketing are needed at three levels: state and institution Wide, individual credential and program levels, and nationwide. This Playbook focuses on the first of these.

The post highlights the gap between community college students' aspirations to earn four-year degrees and the reality that only a small percentage achieve this goal. It criticizes current narratives and policies that hinder successful transfers, particularly for low-income and minority students, and advocates for a shift towards focusing on credit mobility and recognition. By changing the narrative to value students' prior achievements and creating more flexible, student-centered pathways, the aim is to foster equitable educational and economic outcomes.

Faced with unprecedented change in the postsecondary landscape, America's families are wrestling with questions of college, careers, skills development and meaningful work. This study aimed to understand American parents' aspirations for their children after high school, as well as the barriers they face to following a preferred postsecondary path.

This report looks at how people make decisions regarding higher education through “Jobs-to-be-Done” theory which interrogates and exposes the real reasons people make personal choices, from buying a milk shake to make life-changing decisions. The analysis based on this theory, provides important insights, both for college-bound students and their families, but also institutions of higher education, many of which might be tooling themselves to perform the wrong job.

This is a thought paper for school and community leaders. It takes an honest look at the reality of what was facing America students and its workforce in 2019 and what brought America to this reality. It also provides clarity and direction to bring greater effectiveness and scalability to Career Connected Learning practices.

Opportunity@Work's report, Rise with the STARs: Building a Stronger Labor Market for STARs, Communities, and Employers, shows the impact of degree discrimination on employers and STARs and identifies a better path forward for everyone.

The 2023 American Opportunity Index evaluated nearly 400 large U.S. firms to produce key findings on how firms maximize their internal talent to drive corporate performance and the growth of their employees. It also raised significant disparities in promotion and retention among companies and underscores the business choice in talent management practices. Among their key findings are that large companies that excel in employee retention save up to $400 million annually on turnover costs, primarily by offering promotion opportunities and competitive wages. Additionally, top companies are 2.5 times more likely to promote employees and pay 68% more for the same roles, benefiting corporate performance and worker growth.

Calls for narrative change abound in social change work. But what kinds of patterns qualify as narratives, and how narratives are embedded within particular stories, remains hazy. This report introduces a model of narrative, defining the elements and identifying the patterns in stories that comprise the narrative form. Our model identifies a set of features that make up a narrative, offering a practical tool for those working to change narratives within and beyond the issue of poverty.