Learners

Communications and marketing are critical in the effort to transform the nation’s degree-centric postsecondary model to an incremental credentialing system. To support such a major transformation, communications and marketing are needed at three levels: state and institution Wide, individual credential and program levels, and nationwide. This Playbook focuses on the first of these.

This playbook gives people in the learn-and-work ecosystem key information they can use to make the case for incremental credentialing. Case-making requires different information for various audiences, including the campus community, employers and industry partners, funders, learners, and policymakers. The playbook covers: How to define incremental credentialing and incremental credentials, the benefits of incremental credentialing to various constituencies, and the four factors driving the case for incremental credentialing.

This is an examination of what is required to make a person employable, as well as what professional and educational success looks like. This study was commissioned by American Student Assistance (ASA) and Jobs for the Future (JFF). The research aimed to understand current familiarity with and perceptions of non-degree postsecondary pathways from both Gen Z and employer perspectives. This paper also makes recommendations for the way forward to expand high-quality postsecondary options for all learners.

This whitepaper resource by the American Student Assistance explains the importance of valuing students’ voices in conversations about their futures, and why families and communities must be OK with their plans including different forms of postsecondary education. Coverage includes the contextual differences of the college landscape "then vs. now", the pressures of decisionmaking and college attendence, policy recommendation, college students' aspirations, and how to guide them in times of uncertainty.

This survey explores the perspectives and experiences of those in closest contact with the American education system—namely parents, current students, and recent graduates. In partnership with YouGov, American Compass surveyed representative American parents young adults about their views on the purpose of public education; their reflections on the way that the school system has performed; and their desire for reforms to both K–12 schools and higher education. They found that Americans want (1) a public education system less focused on college, more focused on preparing people to build decent lives in their communities, and (2) education reforms to emphasize non-college pathways.

This study examines recent community college student's motivations for enrolling, their self-reported perceptions of the value of their education and training experiences, and the degree to which they achieved their goals for enrolling. The outcomes they pursue range from skill development to certificates to degrees to transfer. Fewer than half of career seeking students report that their education helped them fulfill these motivations, or develop the skills needed for their subsequent outcomes such as critical thinking, communication or leadership. Additionally, the report finds that students are less likely to feel their education was worth the cost of that it helped them achieve their goals.